Lux Lounge Hair & Beauty required a brand that was as vibrant and confident as the services they offer. The identity needed to communicate femininity, luxury, and professionalism — standing out in a competitive beauty market.
Crewative developed two complementary logo marks — a flowing script wordmark and a circular emblem — giving the brand flexibility across different applications. The hot pink identity was extended across a tri-fold brochure listing services and business cards featuring a striking portrait, creating a bold and memorable brand presence.
What Was Delivered
Logo Design (2 variations)Brand IdentityBusiness CardsBrochure Design
Colour Palette
Brand Colours
Hot Magenta#CC0066
Deep Pink#FF1493
Light Pink#FF69B4
Accent Green#4CAF50
Pure White#FFFFFF
Project Gallery
The Work
Brand identity applied across all client touchpoints.
